Color Requirements The color diagram to the right identifies the color of each element of the FarEastFlora.com logo. We have provided a color list below that will assist in the correct reproduction of the FarEastFlora.com logo in the most commonly used media formats.

CMYK (4-color process printing such as: advertisements, marketing collateral, magazines, etc.) Orange-Red: C: 0 | M: 69 | Y: 100 | K: 0 Black: C: 0 | M: 0 | Y: 0 | K: 100

Spot Color (Pantone Solid Coated) (Multi-ink printing such as: business cards, letterhead, etc.) Orange-Red: Pantone 173C Black: Pantone Process Black C

RGB (Electronic representations such as: CD demos, multimedia presentations, etc.) Orange-Red: R: 243 | G: 113 | B: 33 Black: R: 0 | G: 0 | B: 0

HEX (Electronic representation such as: Web graphics, Web banners, etc.) Orange-Red: #137121 Black: #000000

FarEastFlora.com logo when used on different backgrounds

Full colour FarEastFlora.com logo against black background:

Full colour FarEastFlora.com logo against a dark photo background:

Full colour FarEastFlora.com logo against a light photo background:

Usage Guidelines for the FarEastFlora.com® registered trade name

The following guidelines address the correct treatment of the FarEastFlora.com® registered trade name.

1. FarEastFlora.com’s trademark is “FarEastFlora.com®”. The “FarEastFlora.com®” trademark is one term without spaces between “Far”, “East” and “Flora”.

   Right: “FarEastFlora.com®…”
   Wrong: “Far East Flora.com®…”

2. FarEastFlora.com cannot be used without the suffix “.com”. FarEastFlora.com and Far East Flora are two separate entities
3. FarEastFlora.com®” and “FarEastFlora.com” must be used with the three capitalizations.

   Right: “FarEastFlora.com®…”
   Wrong: “Fareastflora.com”

Thank you for following the guidelines set forth in this Media Usage Guidelines.